Southern States Bank



For small businesses looking to start a business or expand operations, there are attractive benefits to working with an SBA Preferred Lender such as less red tape and more ties to the banking industry. Southern States Bank turned to Hip Brand to market their Preferred Lender Status to these prospects in key demographic areas.


Small business owners are searching online for financing solutions. After extensive keyword research, we launched a Pay Per Click and online display advertising campaign targeting the types of business owners who benefit from SBA lending. On the campaign landing page, we highlighted the value of the Southern States Bank SBA lending team headed by Laurence Leopold who started out as an attorney with the SBA and brings a real inside perspective to working with customers.


The SBA Lending landing page became the second most visited page on the Southern States website. The campaign grabbed the attention of thousands of prospective borrowers giving them the message that they deserve an SBA lender that will help their small business become big business.

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Nice to meet you! Get In touch.

Nice To Meet You! Get In Touch.

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